It is entirely possible this is famous chocolate but I was not familiar with it. I have not eaten the entire box yet but aside from sharing with my bride, this will not be offered to others. It's that good! I know selfish is wrong but this is really tasty stuff and everyone KNOWS dark chocolate is good for you so how can you go wrong. It is good, I don't know what it cost which is probably just as well. It had nice packaging and would make a very nice unisex gift. Who doesn't like chocolate? BTW I did find the price after I wrote the above and at $35 that makes this about $70/pound. It is good but I've had better at half the price. If reviewing a product, it may have been received free of charge. That will NEVER have a bearing on my recommendations.