It's Alive! At least that is how is looked when I opened the plastic inner wrap. Take note this is surprisingly heavy. The white bag it comes in seems to be straining on the leash when you take it out of the box. I tore the bag at the seam rather than cutting as I was nervous about cutting the topper. It feels very soft to the touch and seems high quality but never having had a topper before I can legitimately verify that. It feels very comfortable laying on it. It adds enough thickness to our older King mattress in our guest room. The increased thickness makes the new style sheets fit better as they are designed for the new thicker mattress. It does seem to make the old mattress feel better.
If reviewing a product, it may have been received free of charge. That will NEVER have a bearing on my recommendations.